
SEO strategist with agency experience. I build scalable visibility through audits, implementation, and search architecture.
SEO specialist focused on business impact, combining technical depth with strategic thinking.
Experienced in collaborating with development teams to implement SEO recommendations effectively across multiple CMS platforms. Strong interest in systems driven SEO and scalable implementation within agency led client work.
Certified in GA4 measurement, event tracking, reporting and audience configuration.
Certified in managing and optimising Google Business Profiles for local search visibility.
A four pillar system built for measurable, compounding results from search infrastructure to revenue attribution.
Intent mapping, content systems, YouTube integration, SERP optimisation, AI Overview structuring.
Crawl optimisation, canonicalisation, duplication resolution, schema, indexation control, HTML/CSS/JS collaboration.
Google Business Profile, Bing Places, entity signals, local schema, brand visibility.
GA4 custom events, GTM configuration, organic conversion tracking, eCommerce revenue reporting.
Delivered SEO across 14 distinct verticals, including regulated financial services, telecoms, retail, and beyond.
Clients worked with
Across agency led client work for growing brands and established organisations.
A sample of client work from agency led SEO projects.










Routing Web App for South African Commuters · Jan 2026 to Present
Self initiated project built to deepen SEO and systems understanding from the ground up. Implements a headless CMS architecture to manage metadata, structured data, redirect logic and URL structuring with full control over rendering behaviour. Currently working on the redirect logic in the CMS and looking to add pricing info.
Open to remote, hybrid, employment, and contract opportunities where Organic Search needs clear ownership and measurable outcomes.
Remote Organic Search roles with teams operating in UK, EU, South African, or similar time zones.
Hybrid SEO roles in Johannesburg, Sandton, Midrand, Bryanston, Rosebank, or nearby business hubs.
Roles focused on audits, implementation, CMS updates, structured data, reporting, and search performance.
Short and medium term projects where technical SEO work needs to be shipped, QA'd, and measured.
Available for employment, freelance, and contract work across technical SEO implementation, AI visibility, and organic performance reporting.
Ongoing monthly support across technical SEO, AI visibility, implementation, and reporting that connects search activity to leads or purchases.
Execution support for teams that already have a strategy but need help shipping metadata, schema, redirects, CMS updates, and technical fixes.
GA4, Search Console, and GTM support for teams that need clearer organic performance reporting across visibility, engagement, and revenue.